Humor

Scientists Reveal That The Joke Is Actually Funnier the Hundredth Time You Say It

Here’s what you should know about science’s latest major breakthrough.

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In a breakthrough study analyzing annoying cousins, cringe sitcoms, and Tung Tung Tung Sahur posters, behavioral science researchers at Harfart University have confirmed a groundbreaking psychological truth: a joke actually peaks in comedic value precisely on its 100th repetition.

The study monitored 500 participants subjected to the exact same joke: “What’s black, white, and red all over? I don’t know.” Reese Peats, a guy they found on Craigslist, repeated that joke around 100 times over a 48-hour period. During iterations 10 through 40, those who heard the joke had their heart rates spike from around 75 bpm to 120 bpm, and participants exhibited symptoms of mild mental fatigue. Several participants begged for the joke to stop, and others fell into an impenetrable thousand-yard stare. By the 70th iteration, a heavy, despondent silence filled the testing room. However, as the joke approached its 90th iteration, some of the subjects started to smirk, and by the 100th, a group of stanky D&D folk next door called 911, complaining that the noise was “totally pontooning our campaign, man.” 

For decades, traditional comedic theory suggested that the repetition of similar jokes followed a strict law of diminishing effects. Early chuckleists claimed the Rule of Three, which states that a joke can be repeated no more than three times before it becomes a story at your politically divided family’s Thanksgiving dinner. However, the new data completely discredits such a hypothesis, showing that humor operates not on a downward trajectory but on a wave-particle duality. 

“The first time you tell a joke? It exclusively relies on the element of surprise,” explained PI Dr. Sofa-Knee. “That’s amateur hour. By the 50th, the humor plummets into a valley of irritation. But we forced Reese Peats to push past the 80th, 95th, and eventually the triple digits, and something magical happened. The aggravation from the receiver actually folds in on itself, creating a comedic black hole from which no one can escape without guffawing.”

When Peats was asked for his opinion on the scientific breakthrough, he started rambling about doomscrolling and that the mitochondria is the powerhouse of the cell, and we couldn’t get him to stop.

Social scientist Dr. Laffeen named this phenomenon the “Chortle Threshold.” Sociologists believe the brain, exhausted from the flood of unoriginal material, simply surrenders to the flurry and becomes one with the joke itself. “We used to think that comedy required wit, timing, subversion, and knowing how to work a crowd,” explained Dr. Sofa-Knee, wiping a tear from her eye after listening to the joke for the 112th time. “Now we know that it just requires ignoring how people get uncomfortable.” 

The breakthrough has sent shockwaves across the entertainment world. Multiple big media corporations have pounced on the new data, announcing planned releases of multiple new sequels of past classics that will now repeat a single joke over 100 times. Latest reports note three main new releases: Inflation, Groundhog Millenium, and Uh Oh! You’ve Accidentally Started an Unstoppable Consumption of Slop. 

While the future of humor remains unclear, one thing’s for sure: The Spectator’s Humor Department will never stop producing subpar—er, sublime—comedy.